Content Frame
[Skip Breadcrumb Navigation]
Home  arrow Chapter 3  arrow Learning Objectives

Learning Objectives
  1. Define social cognition.
  2. Give examples of how prior expectations, biases in the information selected, and goals, desires, and moods can distort social inferences.
  3. Discuss why people are prone to errors and biases in social inference.
  4. Define schemas and discuss the advantages and disadvantages of schematic processing.
  5. Define heuristics and describe how the heuristic strategies of representativeness, availability, simulation, and anchoring and adjustment are used for making judgments.
  6. Define “self-fulfilling prophecy” and its importance
  7. Explain what factors determine which schemas are selected for processing information.




    Copyright © 1995-2008, Pearson Education, Inc., publishing as Pearson Prentice Hall
    Legal and Privacy Terms
    Pearson Education

    [Return to the Top of this Page]