Know the Net's effects on public relations.
Answer questions to create an effective website.
Understand media relations on the Net.
Assess product promotion on the Net.
Know the importance of investor relations on the Net.
Understand the differences among intranets, extranets, and CD-ROMS.
Identify and understand the basics of online media relations.
Differentiate among various online newswires.
Understand the importance of monitoring the Net.