The Process of Discovery - Putting research into context and giving it the human face of a real psychologist.
Saul Kassin interviewed dozens of psychology's pioneering researchers to find out how they became interested in psychology; how they came up with their important discoveries; how their discoveries influence the field today; and what's their prediction on where psychology is headed. You can read many of them throughout the text, but below are 8 additional Process of Discovery essays that are only available on the 4/e Companion Website.
Chapter 2: Mark R. Rosenzweig, University of California at Berkeley, How experience molds the plastic brain
Chapter 4: John A. Bargh, Yale University, Influence without awareness
Chapter 5: Arthur S. Reber, Brooklyn College, City University of New York, Implicit Learning
Chapter 9: Stephen J. Ceci, Cornell University, Suggestibility effects in children
Chapter 10: Claude M. Steele, Stanford University, Stereotype Threat Effects
Chapter 12: Edward Diener, University of Illinois, Champaign, Subjective well-being
Chapter 13: Robert Cialdini, Arizona State University, How to Influence People
Chapter 14: Mahzarin R. Banaji, Harvard University, The Implicit Association Test