1 .		A sponsorship is one of the easiest and quickest forms of advertising or promotion to accomplish. [Hint]  True  False
2 .		Some directories and other sites will link to your site without charge. [Hint]  True  False
3 .		An error in a URL or link can result in misdirected visitors or undeliverable e-mail. [Hint]  True  False
4 .		If you use a spell checker, you don't need to read the material yourself. [Hint]  True  False
5 .		Like doughnuts, directory links to your site may be plain or fancy. [Hint]  True  False
6 .		A bid-for-position search engine strategy is called "popularity ranking." [Hint]  True  False
7 .		Dawn pays a directory for "click-throughs." This means she pays each time a user sees the directory page where her ad appears. [Hint]  True  False
8 .		Advertising costs on the Web are standardized, whether they appear on a large, popular site or a small, lonely one. [Hint]  True  False
9 .		The main goal of a banner or tile ad is to enhance the site on which they appear. [Hint]  True  False
10 .		The shapes and sizes of all Internet ads are regulated by law. [Hint]  True  False