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Chapter 6 Concept Check Quiz



 This activity contains 22 questions.

Question 1.
A person's unique psychological makeup and how it influences the way a person responds to his or her environment is known as _____.

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Question 2.
The _____ is entirely oriented toward immediate gratification.


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Question 3.
The _____ acts essentially as the individual's conscience.


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Question 4.
"Archetypes" are _____.

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Question 5.
Basic identifiable characteristics that define an individual are known as _____.

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Question 6.
_____ refers to the pattern of consumption reflecting a person's choices of how he or she lives and spends money.

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Question 7.
"AIO" refers to _____.

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Question 8.
The "80/20 Rule" states that _____.

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Question 9.
"VALS" refers to _____.

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Question 10.
The _____ acts as the mediator between the forces of temptation and virtue.


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Question 11.
Sigmund Freud developed the idea of "analytical psychology."

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Question 12.
The ego is the counterweight of the id.

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Question 13.
The superego is the "party animal" of the mind.

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Question 14.
The id serves as the mediator between virtue and temptation.


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Question 15.
Freud is credited with creating the idea of archetypes.

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Question 16.
"Archetypes" are defined as universally shared ideas or patterns of behavior.

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Question 17.
Identifiable characteristics that define a person are known as "knowledge traits."

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Question 18.
"Lifestyle" refers to the pattern of consumption reflecting a person's choices of how he or she lives and spends money.

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Question 19.
AIOs are attitudes, interests, and opinions.

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Question 20.
VALS stands for the Vanity and Lifestyles System.

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Question 21.

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To create paragraphs in your essay response, type <p> at the beginning of the paragraph, and </p> at the end.

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Question 22.

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To create paragraphs in your essay response, type <p> at the beginning of the paragraph, and </p> at the end.

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