Self-Study Quiz

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Chapter 1

Self-Study Quiz

This activity contains 10 questions.

The term __________ refers to the ability of consumers to discover the actual costs merchants pay for products.

information densityprice transparencyprice discriminationcost transparency

Match the dimension of e-commerce technology with its business significance.

A matching question presents 6 answer choices and 6 items. The answer choices are lettered A through F. The items are numbered 2.1 through 2.6. Screen readers will read the answer choices first. Then each item will be presented along with a select menu for choosing an answer choice. Using the pull-down menus, match each item in the left column to the corresponding item in the right column.

	consumers can be engaged in a dialog
	one set of technical standards across the globe
	commerce is enabled across cultural and national boundaries
	video, audio, text can be integrated into a single compelling marketing message
	marketing messages and products can be targeted to individuals
	marketplace is extended beyond traditional boundaries

2.1 global reach
2.2 interactivity
2.3 personalization/customization
2.4 richness
2.5 ubiquity
2.6 universal standards

	In 2007 the total amount of B2C e-commerce revenues is expected to be lower than the total amount of B2B e-commerce revenues.

	True False

	Within the question text below, there is one text entry field where you can enter your answer. refers primarily to the digital enablement of transactions and processes within a firm, involving information systems under control of the firm.

Which of the following were factors in the crash of stock market values for technology firms at the end of the E-commerce I era?(Select all that apply.)

The realization that earnings in the telecommunications industry were going to fall dramatically as a result of the excess capacity of high-speed fiber optic networks.Overvaluation of the stock of dot.com and technology firms, particularly e-commerce firms that were not yet profitableThe decline in expenditures on information technology once Y2K had past, leading to a decline in earnings of technology companiesThe weakening of the concept of one world, one market, one price as entrepreneurs discovered new ways to differentiate products and services.The 1999 holiday season provided less sales growth than anticipated, and delivery problems further hurt the credibility of e-commerce companies.

Match the following characteristics with the E-commerce era of which they are indicative.

A matching question presents 4 answer choices and 4 items. The answer choices are lettered A through D. The items are numbered 6.1 through 6.4. Screen readers will read the answer choices first. Then each item will be presented along with a select menu for choosing an answer choice. Using the pull-down menus, match each item in the left column to the corresponding item in the right column.

	E-commerce Today
	Early Years of E-commerce
	Early Years of E-commerce
	E-commerce Today

6.1 technology driven
6.2 strategic follower advantage
6.3 earnings and growth emphasis
6.4 pure online strategies

Match the company with the type of e-commerce that it best exemplifies.

A matching question presents 4 answer choices and 4 items. The answer choices are lettered A through D. The items are numbered 7.1 through 7.4. Screen readers will read the answer choices first. Then each item will be presented along with a select menu for choosing an answer choice. Using the pull-down menus, match each item in the left column to the corresponding item in the right column.

	B2B e-commerce
	C2C e-commerce
	B2C e-commerce
	P2P e-commerce

7.1 Amazon.com
7.2 eBay.com
7.3 Kazaa.com
7.4 e-Steel.com

	E-commerce is growing at a rate of 25 percent annually.
	E-commerce is growing at a rate of 25 percent annually.
	True False

All of the following are potential limitations on the growth of B2C e-commerce except:

the expensiveness of the technology required to access the Webthe complexity of operating systems and software interfacesPersistent cultural attraction of physical markets the sophisticated skill set needed to use computersstronger regulation and governance of e-commerce

Which of the following can be considered precursors to e-commerce? (Select all that apply.)

Baxter Healthcare's remote order entry systemEDIm-commerce

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Self-Study Quiz

The term __________ refers to the ability of consumers to discover the actual costs merchants pay for products.

Match the dimension of e-commerce technology with its business significance.

In 2007 the total amount of B2C e-commerce revenues is expected to be lower than the total amount of B2B e-commerce revenues.

Within the question text below, there is one text entry field where you can enter your answer.

Which of the following were factors in the crash of stock market values for technology firms at the end of the E-commerce I era?(Select all that apply.)

Match the following characteristics with the E-commerce era of which they are indicative.

Match the company with the type of e-commerce that it best exemplifies.

E-commerce is growing at a rate of 25 percent annually.

All of the following are potential limitations on the growth of B2C e-commerce except:

Which of the following can be considered precursors to e-commerce? (Select all that apply.)