Marketing Research with SPSS 13.0 Student Version for Windows, 5/E

This site contains the following resources for students working with Marketing Research with SPSS 13.0 Student Version for Windows, 5/E by Alvin C. Burns and Ronald F. Bush:

• Self-Study Quizzes for each chapter
• PowerPoint presentations for each chapter
• Case Study Hints
• SPSS Tutorial and Datasets

Note to Professors: You can find instructor resources for this textbook on our catalog.